Privacy Policy

By using our website, you consent to the collection, use and sharing of information as described in this Privacy Policy. By providing us with an email address, you agree that we may use your email address to communicate with you about our services and select messages from our partners or affiliates. (NOTE: Opt-out options are discussed in the sections entitled “Cookies, Tracking and Internet-based Advertising”.)

You may use our website without providing any personal information. When you reply to any of our communications with a request, we may need to collect additional information. For example, you may be asked to provide personal information, such as name, email address, and demographic information if you choose to complete an online form or provide feedback. If you submit any personal information relating to other people, you represent that you have the authority to do so and permit us to use the information in accordance with this Privacy Policy.

By submitting personal information, you grant Trillium the right to transmit, monitor, retrieve, store and use your information in connection with the operation of the website. Patients can opt to create a Trillium Health Portal account to view and manage their health information. Features include reviewing test results, managing appointments, messaging your doctor, renewing your prescriptions and paying your bills. Before creating an account, please review the Terms and Conditions available on the Trillium Health website.

Trillium is committed to protecting the privacy of the personal information you provide to us via this website so that we can make sure it remains as secure as possible. Accordingly, we use reasonable efforts to prevent unauthorized access. We use a secure firewall and a security infrastructure that protects the integrity and privacy of personal information submitted to us via this website. As an additional security measure, your personal information is also encrypted during transmission using appropriate technology. This is an industry standard. (Encryption is a common method used to protect transmission of sensitive data across the Internet.)

Although we work hard to protect your personal information, Trillium cannot guarantee the security of any information you transmit to us through online applications, and you do so at your own risk. Depending on the nature of the inquiry, your communication could be discarded or archived. If you wish, you can contact us instead by telephone at the numbers provided on our website.

This website works with third-party products or services (“Service Providers”). These Service Providers help us track and analyze visitor activity on the website, measure the effectiveness of our advertising efforts, and support the optimization of our digital marketing campaigns.

The website uses “cookies,” tracking pixels and related technologies. These can be set by the Organization or by our Service Providers.

Cookies are small data files that online services can store on, and retrieve from, a user’s computer or mobile device through the user’s web browser. The information is stored and retrievable either for the duration of a website visit (known as “session cookies”), or until some later point in time set by the website setting the cookie (known as “persistent cookies”).

Examples of information we and our Service Providers collect include how often someone visits this website and what they do while on the website. We and our Service Providers use this information in the aggregate to understand how our visitors as a group use different resources and to help us improve our website. We and our Service Providers also collect information about the activity of individual website users. This information may be used to direct related the Organization’s advertisements and/or informational content to website users when they visit other websites. Most internet browsers accept cookies by default, but you can modify your browser preferences to block or restrict cookies if you do not want your web browsing activity tracked. There are a variety of tools publicly available to manage cookies and similar technologies that collect information related to your use of the website. Learn more from (i) the FTC or (ii) the Digital Advertising Alliance opt-out page, which allows users to opt out from receiving interest-based advertising.

We are not responsible for the effectiveness or compliance of third party opt-out mechanisms or programs. Please note that if you delete your cookies or upgrade your browser after having opted out, you will need to opt out again. Further, if you use multiple browsers or devices you will need to opt out on each browser or device. You can access the information on this website without enabling cookies in your browser but disabling cookies may result in a diminished ability to take advantage of the services and related informational content on the website.

Our Service Providers may acquire additional information about your activity on our website, including pages you visit, access times, duration of visit, how you arrived at our website and your IP address. An IP address is a number that identifies a device connected to the Internet. For most devices, the IP address changes on at least a weekly basis. Our Service Providers may also acquire device identifiers and specific information about the browser you use. In some cases, this information may be unique to you.

The Organization also uses third-party platforms provided by Google, Facebook, Apple, Microsoft, and other providers to manage and deliver digital advertisements about its services on third-party websites. In providing this service, these platforms may collect limited data related to your activity on those third-party websites using technology such as cookies to deliver Trillium advertisements on those websites to users that may find them relevant. For example, cookies on those third-party websites may capture data such as date and time of web browsing, browser type, operating system type, IP address, or alphanumeric identifier. In order to provide verification to the Organization that an ad was delivered, these platforms may report certain of this data to the Organization on an aggregated basis.

The Organization uses the information you provide to fulfill online requests, respond to customer service inquiries, or in other ways as required by law.

We may use your information to:

• Help us improve the services we offer

• Personalize your experience and inform you about the treatments/services in which you have indicated an interest

• Tailor digital advertisements on third-party websites based on your interactions on our website

• Improve our website offerings and send you information and updates

• Respond to your questions and requests and improve customer service

• Administer a promotion, survey or other site feature

• Communicate changes to our Privacy Policy or terms of use

In some cases, third parties contracted by the Organization may have access to your information to perform a specific task, for example, to send you an e-newsletter.

The Organization shares information with third parties, including as required by law or in order to provide the services requested. Trillium Health engages reputable third-party vendors to help us manage this website, provide content and information, and interact better with our patients and visitors.

Please do not provide personal information via email to us unless it is through a secure channel (these will be marked, as secure online forms, for example). Remember that email messages, unless encrypted while in transit, can be viewed by other Internet users. If you have personal information to communicate, please use the appropriate secure online form or contact the necessary party using traditional means such as phone or mail.

If you receive an email that looks like it is from the Organization and asks for your personal information, do not respond. This may be a scam or “Phishing” email intended to steal your information. The Organization will never request your password, user name, credit card information or other personal information through email.

This online Privacy Policy applies only to this website. This website contains links to other websites, within and outside of the Organization. Please be aware that this Privacy Policy does not apply to those websites. We encourage you to read the privacy policy on any other websites before providing them with personal information.

Certain interactive patient applications may be linked to this website as a convenience for you. If you choose to utilize a specific patient application, please be sure to read the privacy policy associated with that application.

Your gift is very much appreciated and may be tax deductible pursuant to IRC §170(c). A copy of our latest financial report may be obtained by writing to the Organization.

Trillium Health is a charitable organization which was incorporated under New York State not-for-profit corporation law in order to solicit, receive, and administer funds to be applied exclusively for charitable, educational, and scientific purposes, primarily for the benefit of its related organizations, including Trillium Health, and other health-care related charitable organizations. If you are a resident of one of these states, you may obtain financial information directly from the state agency:

NEW YORK: New York State Attorney General, Charities Bureau, 28 Liberty Street, New York, NY 10005, (212) 416-8686, or www.charitiesnys.com.

How to Opt-out of Fundraising Requests

If you wish to have your name removed from lists to receive fundraising requests supporting Trillium in the future, please write to us:

Trillium Health, Inc.
259 Monroe Avenue
Rochester, NY 14607
585.210.7218

When you make a planned gift, you and your family may receive financial and tax benefits while also providing support for Trillium Health. This section provides information that will enable you to support life-saving patient care and research at Trillium in a way that is consistent with your financial and estate planning goals.

Regardless of their ability to pay, every patient who comes to Trillium receives world-class, compassionate care. Many foundations (including family foundations), donor-advised funds, and corporations that share our values choose to align their name with our Organization.

Foundation and corporate giving advances our life-saving healthcare and supports the innovative programs we provide for underserved communities in the Rochester area. We work with each organization to determine a giving opportunity that best suits its mission and resources.

Contact Us

Trillium Health, Inc.
259 Monroe Avenue
Rochester, NY 14607
585.210.7218

Learn more about how your organization can find the right grant-making opportunity at Trillium Health by emailing development@trilliumhealth.org.

Naming Trillium Health, Inc. in your will, living trust, retirement plan, or other estate plan is a simple way to make a meaningful contribution to the Organization.

This website is in compliance with NYS Policy NYS-P08-005 Accessibility of Web Based Information and Applications which can be found at: NYS P08-005 Accessibility of Web Based Information and Applications

New York State Policy NYS P08-005 establishes minimum accessibility requirements for web-based Information and applications developed, procured, maintained or used by state entities. The goal of the policy is to encourage a more inclusive state workforce and increase the availability of governmental services to all members of the public.

Trillium Health is firmly committed to compliance with the Americans with Disabilities Act (ADA) at all of our locations as well as in our online presence. This commitment to accessibility includes our website. We monitor our website to ensure it meets Web Content Accessibility Guidelines (WCAG) 2.0, Level AA, which are recognized and acknowledged as the highest international standard. Currently, our website is optimized for the Google Chrome browser used on PCs, mobile and tablet devices. If you have any questions about the accessibility of our website, or if you have suggestions to improve the usability or accessibility of our website, please contact 585.545.7200. 

You may also provide feedback or make inquiries regarding any aspect of accessibility to Trillium’s services, including its website, by calling 585.545.7200.